Month: February 2013

What Business Coaches Need to Know and Do to Practice Effectively.


Professional Standards

The research, feedback and final revisions are over, and our ground-breaking revised edition of the WABC Professional Standards for Business Coaches is ready.

WABC’s professional standards set a benchmark for business coaching worldwide.
This document, the first-ever set of international, association-sponsored professional standards for business coaches, represents a huge step forward for coaches, their clients and the public. Based on the real-life practice of business coaches around the world, the standards describe what a business coach does, and doesn’t do, to practice effectively. The standards will help clients, and their sponsors and organizations, understand what to expect from business coaching, and will further clarify how business coaching differs from other types of interventions.