Marshall Goldsmith recording and final week WBECS Sessions

WBECS banner

Earlier this week saw one of the coaching industry’s true legends presenting a complimentary session, as part of WBECS.

I thought you might appreciate this recording, in case you missed it. You can catch it here:

It is a super high value 30 minute session where Dr. Marshall Goldsmith begins with an analysis of how we often ignore Peter Drucker‘s great advice as we wander through life.

He shares his concrete suggestions on how to improve our chances of successfully influencing decision makers, when we do not have direct line authority.

He then goes on to explain how to deal with people who disagree with us, even when we do have line authority. Dr. Goldsmith believes that these concepts are among the most useful suggestions that he makes when coaching top executives.

On top of this you still have one final week to join our amazing pre-summit WBECS 2013 sessions. To register for these, just follow these simple steps:

1. Click this link

2. Register for the for the pre-summit series.

3. Head to week five of the pre-summit and select which sessions you would like to attend.

Here are the session descriptions for you to select from:

How do you coach a person who is more knowledgeable – and smarter – than you?

Howard Morgan – One of the world’s top 50 coaches

Quite often, we tend to take coaching engagements that fall within our skill or knowledge base. But what happens when the person you are coaching has intelligence and a background that make it difficult for you to be the smartest person in the room? This session focuses on the method and techniques to use, so that the value you add utilises more of your coaching skills, and less of what you actually know about the subject.

Through this session, you will learn…

·        …how to be confident working with extremely bright people.

·        …to find key coaching opportunities.

·        …to win people over.


Five simple tweaks to get better results from your coaching website

Ian Brodie – Coach Marketing Specialist, recently voted one of Top Global Thought Leaders in Marketing and Sales

Your website is your single most important marketing tool as a coach. Yet so many coaches’ websites actually cost them clients, rather than winning clients. In this session you’ll learn five simple changes you can make to your website to help you build credibility, nurture relationships and encourage more client enquiries.

Through this session, you will learn…

·        …the two very different ‘thought modes’ in which potential clients arrive at your website, and how to respond to each.

·        …the number one reason most visitors ‘bounce’ from your site after just a few seconds.

·        …the first thing potential clients look for on your site, which is actually missing from most coaching websites.

·        …what sort of testimonials you need on your website (hint: 70 per cent or more of website testimonials are a waste of time).

·        …why most potential clients never fill in your contact form, and how to change this.

·        …the two most important items to add to your site to encourage a constant flow of clients.


Productivity strategies of ‘superachievers’ – How Richard Branson, Steve Jobs, Donald Trump and others produce far more in less time than the rest of us

Darren Hardy – The visionary force behind SUCCESS magazine, as its Publisher and Founding Editor

SPECIAL SESSION – Darren is holding an hour-long session just for you. Using the thousands of printed pages and hundreds of hours of personal interviews with today’s most extraordinary achievers, SUCCESS Publisher Darren Hardy identifies the three distinctions between being an overwhelmed, overworked, overscheduled overachiever, and being a ‘superachiever’ – someone who produces stunning results with less effort, stress and time, leaving themselves free for hobbies and family.

Through this session, you will learn…

·        …the specific productivity strategies of Warren Buffett, Steve Jobs, Kenneth Cole, Richard Branson and Nike CEO Mark Parker.

·        …to understand your vital signs of strategic productivity.

·        …to master your vital functions and core fundamentals for extraordinary achievement.

·        …the key to staying focused and eliminating your distraction addiction.

·        …how to get yourself and others to do what we know we should do.

·        …to develop the key success habits to dramatically increase your success.

·        …to find and keep your motivation to stay consistent in the required disciplines for long-term sucess.


Leadership makes a difference

Barry Posner – Most trusted source for leadership development

Here are the facts you need to know. Leadership makes a difference. And it’s how people behave as leaders that matters – not their personality, function, age, gender, ethnicity, nationality or anything else. This session examines data from more than a million people around the globe, looking at what their leaders do that that creates an engaged and committed workforce. The full summit presentation will look more deeply into what exactly people are doing when they are leading, and the implications for both leaders and their coaches alike.

Through this session, you will learn…

*   …to get under the skin of what makes people engaged at work.

*   …to understand the importance of key leadership practices.

*   …to resolve the dilemma between leadership style and leadership behaviour.

*   …that leadership is everyone’s business, and why!


Selling to the C-Suite: How to get the attention of Senior Executives (and keep it)

Ago Cluytens – One of the world’s foremost experts on ‘winning the complex sale’ – selling high-end professional services to CxOs in the Fortune-500

The Golden Gate: Why you really, really want to sell to the C-Suite – Why Executives not just are different, but think different – The seven biggest mistakes sellers make when selling to the C-Suite – What you’ll need to be allowed into the C-Suite): A letter from a friend; an urgent, pressing and important problem (or opportunity); an attitude (and gravitas) that matches their own; proof that you’ve done this before and that it worked and will work again; the mindset of a true advisor; and the willingness to start adding value immediately – Five key questions to ask yourself before you even set foot in the door – How to develop your core account action plan.

Through this session, you will learn…

·        …what Senior Executives look for in services providers (based on extensive research, i.e. 700 transactions worth 3.1 Billion USD).

·        …why senior executives think differently, and what that means for you when trying to sell executive coaching services.

·        …the most common mistakes coaches make when trying to sell to the C-suite.

·        …seven things you’ll need to get the attention from, and to build relationships with, Senior Executives.

To register for any of these sessions, just follow these simple steps.

1. Click this link:

2. Register for the pre-summit series.

3. Head to week five of the pre-summit and select the sessions you would like to attend.

Each of the sessions is of course pitch free and will run for 30 minutes.

I hope you will be able to join us.

Kind regards,

Ton de Graaf

Chartered Business Coach™


Worldwide Coaching Magazine, March 2013

Current issue.

The Worldwide Coaching Magazine:

March 2013:

Coaching Is Not Therapy, Counseling, Mentoring or Training.

So, what is the difference?

Coaching Is Not Just for High School Athletes.

Young people now more than ever will need to develop self-leadership skills.

When It Comes To Coaching, Are You As Creative As You Can Be?

Building a Creative Coach’s tool kit can been very rewarding.

The Creative Coach’s Corner.

Unleashing Creativity One Word at a Time.

Investing In Your Self Through Coaching

Bonnie wonders if she’s ever done anything she really loved. So, she gets a coach!

Overcoming an Adaptive Challenge  

Successful CEOs know that, to keep their companies growing,

competence must be accompanied by a new consciousness.


Final week of sessions starts tomorrow – ‘Earlybird’ price one week warning!

It is my pleasure as a strategic partner of WBECS to invite you to attend the final week of the complimentary World Business and Executive Coach Pre-Summit. I strongly urge you to take advantage of this opportunity to attend as many 20-30 minute sessions as possible as this will be the last chance to learn from many of the coaching industries leading figures at no cost.

The sessions include:

Having Difficult Conversations – Karen Kimsey-House, CEO of The Coaches Training Institute

Wed, May 23, 2012 12:00 PM – 12:30 PM New York Time

Wed, May 23, 2012 5:00 PM – 5:30 PM London Time

Wed, May 23, 2012 9:30 PM – 10:00 PM New Delhi Time

Register here:

Once registered simply click the pre-summit session button

Secrets To Attracting High-Paying Clients – Bill Baren

Wed, May 23, 2012 2:00 PM – 2:30 PM New York Time

Wed, May 23, 2012 7:00 PM – 7:30 PM London Time

Wed May 23, 2012 11:30 PM – 11:00 PM New Delhi Time

Register here:

Once registered simply click the pre-summit session button

Coaching In This Time Of Change – Sir John Whitmore

Mon, May 28, 2012 10:30 AM – 11:00 AM New York Time

Mon, May 28, 2012 3:30 PM – 3:00 PM London Time

Mon, May 28, 2012 10:30 PM – 11:00 PM Beijing Time

Register here:

Once registered simply click the pre-summit session button

The Number One Reason to Constantly Reinvent Everything – Jason Jennings

Tue, May 29, 2012 12:00 PM – 12:30 PM New York Time

Tue, May 29, 2012 5:00 PM – 5:30 PM London Time

Tue, May 29, 2012 12:00 PM – 12:30 PM EDT

Register here:

Once registered simply click the pre-summit session button

Beyond Overwhelm: Build Your Focus Muscle – Michael Bungay Stanier

Wed, May 30, 2012 1:00 PM – 1:30 PM New York

Wed, May 30, 2012 6:00 PM – 6:30 PM London Time

Wed, May 30, 2012 10:30 PM – 11:00 PM New Delhi Time

Register here:

Once registered simply click the pre-summit session button.

As stated these are the last of the complimentary sessions this year and shortly after the final session the “earlybird” pricing will end. This will see the ticket price rise from $297 to $697. Even at the full price of $697 this is exceptional value but if you can don’t miss the $400 saving. You can claim your earlybird ticket here:

If you have any questions please feel free to direct these through to WBECS President:

Time for massive learning!


Ton de Graaf

Chartered Business Coach™

When To Trust Your Gut

By Stephanie Castillo. This article originally appeared at Prevention. I thought it would be interesting for you as well, that’s why I post it here for your convenience 🙂

If you’ve ever gone with your gut when making a decision—and gotten eye rolls from pragmatic friends in the process—take heart. New findings in the Journal of Consumer Research give credibility to those of us who bring emotions into the decision-making equation. And the more we trust our emotions, the more likely it is that a decision will be the right one.

What Kind Of Decision-Maker Are You?  

Researchers from Columbia Business School conducted eight studies where they compared people who trusted their feelings in making decisions and judgments—such as predicting who would win the NCAA championship or American Idol—with those who didn’t feel confident in their ability to correctly predict events. The results: Those who trusted their feelings were consistently more accurate than those who didn’t.

But before you take up shop on the corner and call yourself Madame Zelda, there is a caveat: You have to be somewhat knowledgeable about what you’re talking about. In other words, if you know less than nothing about the stock market, having all the confidence in the world still isn’t going to help you make a killing on Wall Street.

Dealing With Option Overload  

So what’s behind this instinct phenomenon? “Our findings add to a growing body of research suggesting that there’s more to human rationality than reason-based judgments,” says study author Michel Tuan Pham, PhD, a professor at Columbia Business School. Trusting your feelings isn’t simply random, but rather, involves a subconscious process of drawing upon your knowledge of a particular subject, sort of like your body’s knee-jerk way of making an informed choice. Feelings can help you make the right decision, says Dr. Pham, but only to the extent of what you know.

There’s nothing extraordinarily mysterious about intuition, adds Scott Barry Kaufman, PhD, an adjunct assistant professor of psychology at New York University and co-founder of philosophical website, “Our intuition, or our gut feelings, is just a direct result of the many things we unconsciously soak up.”

So the next time something “feels right,” it probably is. You just have to trust it.